At one time or another, we have all splurged on an expensive beauty product only to subsequently find one with a cheaper price tag that does much the same thing. Yet most of us believe you get what you pay for – that a pricier beauty product is better in quality and will probably have greater benefits.
The truth is there are plenty of inexpensive choices available that are just as effective as their premium counterparts.
Only Choose Products you will Use
This strategy sounds simple, but you might be surprised how many women do not follow it. Sort through your current makeup collection, and take note of the products you actually use and the ones you don’t. Chances are there are many products that have never made it into your regular makeup regimen. Note the products that you’re running out of, and only buy those or similar items. Resist impulse buying because this is one of the easiest ways to derail your budget.
Consolidate Your Purchases
Two-in-one makeup products can help save you money and often cut down the time you spend fussing over your makeup.
For example, rather than purchasing some moisturizing cream and foundation, try a tinted moisturizer. A tinted moisturizer is much more affordable than the two separate products, and it will even out your skin tone in a similar way. A two-toned blush is typically more affordable than separate eye shadows and blushes for your cheeks.
Sign Up for Reward Programs
Several makeup retailers and brands often have rewards programs for their loyal customers. Most of these programs are free to join, so they are ideal for frugal shoppers. These rewards programs typically work on a points system; when you accumulate a certain number of points, you will receive discount vouchers, store credit or free gifts.
Seek Out Product Sales
Coupons tend to be available year-round. In contrast, sales occur at select times of the year and often offer even bigger discounts. You will often find them at the end of the financial year, on Black Friday and when Christmas approaches. Subscribe to the email lists of your favorite makeup retailers to learn when their sales are happening.